‘The more choices you have, the more possibilities to explore’
Premium Analytics is software that gives social marketers a deeper understanding of their audience.
I collaborated with designers, art directors and video producers to create a script and visual story that got customers excited about this new asset in their marketing arsenal.
Project
Premium Analytics
Year
2020
Go beyond reporting,
start analyzing,
with Premium Analytics.
Dig deeper with a solution that flexes with you,
and delivers the data that matters most to your business.
“The glue that holds your social ecosystem together”
I wrote Sprout Social’s first mid-roll ad featured on NPR’s Marketplace podcast.
Play to listen —>
Project
NPR Mid-roll Ad
Year
2017
‘Come pack with me!’
To promote TikTok’s travel advertising capabilities, we went right to the source for our concept inspiration.
Project
TikTok Travel Ads
Year
2025
Hopecore-ner
As part of our interactive Cannes experience, we created a sound-off video to play on loop promoting two titan TikTok trends.
Project
Cannes: Hopecore & POV
Year
2025
Commerce Ecosystem
To promote TikTok’s full ecosystem of commerce solutions, we enlisted the help of a couple TikTokers to help us explain.
Project
TikTok Commerce & Message Ads
Year
2025
‘Your brand has the best seat in the house’
Project
Pulse Core
Year
2025