‘Let the games begin’
The next best thing to Love Island Games is TikTok’s Agency-All-Stars! Taking stand-and-deliver product messaging and turning it into a competitive, edu-tainment experience, we kicked-off our performance summit like a good ol’ game day.
I led copy from naming to web copy experience, email invites, environmental copy and supported speaking scripting.
Project
Agency All-Stars
Year
2025
Key Stats
182 agency ‘Adlete’ attendees
84% say they’d include TikTok Performance tools in their strategies
