‘Ad-letes to the front’
If you missed the last episode of Love Island Games, here’s TikTok’s Agency-All-Stars to tide you over. Turning stand-and-deliver product messaging into a competitive, edu-tainment experience, we kicked-off our performance summit like a good ol’ game day.
I led copy from naming the event, to web copy, email invites, environmental signage, and supported speaking scripting.
Project
Agency All-Stars
Year
2025
Key Stats
182 agency ‘Adlete’ attendees
84% surveyed said they’d include TikTok Performance tools in their strategies
